Well.
I'm so happy you're back for more.
Last week was quite a lot of work.
We covered a ton of material.
We ended up with a pretty juicy project at the end there.
A lot going on.
I hope you liked that.
But now we have a couple of really fun days ahead.
This is week two, day one of the Agentic AI builder, AI agents and voice agents in Pn10.
Although for now it's not going to be at all.
I am very happy to welcome you to 11 Labs Day.
We are going to look at voice agents using the beautiful product 11 labs, and today is of course a
purple day because it's core skills.
Today is about building new expertise in this field of voice agents.
And this whole week last week was called automate.
This week it's called accelerate because it's about now figuring out how to use the latest frontier
technology to be able to do more and faster.
And I would definitely say that 11 labs is a product which allows you to accelerate.
It is It's it's it's some somewhat magical product.
And I hope you feel that way too when you see it.
First up, 11 labs is both a company and a product, as is often the case, I guess.
Nan is the same.
Uh, it was founded very recently in 2022.
It's already a unicorn company.
It's it's considered I would say it's considered the leading company in audio generation.
Definitely.
In terms of if you're willing to pay for it, it is pricier than than a lot of alternatives, including
free open source alternatives.
But, you know, you definitely get what you pay for.
It's considered it's considered top shelf in terms of audio generation.
Uh, it was founded by by Google, an Ex-googler and someone from Palantir, uh, that created the business
together.
And it has a number of products the way that it's positioned on, on, on the, on the, on the website
that I'll show you is that there are these sort of two different sibling products.
One is called the Creative Platform and it's more about like generating audio.
Building your audio avatars.
And the other is the agents platform.
And guess which one we're going to use?
Uh, mostly we're going to be in the agents platform world.
And in many ways the agents platform is a bit of an n810 itself.
So you'll see some familiar kind of canvas y kinds of, of setups.
So there's something about it that is quite, quite similar to N810, but it's very focused on voice
agents.
And of course, as you know, because you've seen the curriculum, we're going to be doing a lot of
a lot of workflows where we connect together 11 labs and N810, and there's some decisions to be made
about what we have 11 labs do and what we have N810 do.
So those are the two products, creative platform and agents platform that we will see in a second.
And in terms of pricing I mentioned it's pricey, but there is a free tier.
And so you can use this for free for this course and and follow everything I believe without without
paying a cent, I have to confess that I did just sign up for the starter pack, which is $5 monthly
because I've been using it reasonably heavily and loving it.
And so you might be tempted to do the same as me.
But but you don't need to.
It's not necessary.
You can stay on the generous free tier with that.
Let's go and take a look.
Okay.
I'm going to go to 1111 labs.
One word.
And here we have the world's most realistic voice AI platform.
The first thing to point out is that the top here, you'll see that there are these two different nav
bars for creative platform and agents platform.
The two platforms I promised you are what you, uh, you see from the top, uh, and you'll see that
they've got, they've got lots of, of, of course, use cases that they've got, uh, and general details
about them.
And then there is a whole tab for developers, and this has docs and API reference for the creative
platform and the agents platform side by side.
Uh, and uh, you can also come over here to pricing and click on pricing.
And you'll see there is this free tier, as I promised you.
Um, and I don't know that this free tier applies to all regions, so so, you know, it's my my understanding
that it is.
But but but it may change at any point.
So what you see here may or may not match.
Of course.
Uh, but hopefully you do still have a free tier.
Maybe it's even more generous.
And then I have got the starter pack.
And there is also creator and pro for, for people that want to be power users of it.
This is showing the annual billing.
And if you go to this you get the um the sorry.
This will show you the monthly billing.
If you flip to this, you get the annual billing.
But and then you do get two months free for doing that.
So that might be attractive.
Uh, so that is the general information about 11 labs.
If we go back to the home page again to 11 labs, you'll see that there is this, uh, this sort of,
uh, instant try it out.
There is something here where you can just press play in the ancient land of Eldora, where skies shimmered
and forests whispered secrets to the wind.
Lift a dragon named Zephyrus.
Not the burn it all down kind.
But he was gentle, wise.
With eyes like old stars.
Even the birds fell silent when he passed.
Hey, you got to admit that that is impressive stuff.
And you may think that it's cherry picked.
It might sound to you like they've pre-prepared this, especially as they've got it on their landing
page.
But it's not.
11 labs.
Is that good?
Uh, you will you will find that out yourself.
And you can also look, there's there's lots of stuff here that you can experiment with.
You can see the, the, um, obviously the creative platform is giving you things like just a text to
speech model so you can convert, uh, just written text into speech and use it.
For example, if you were building some creative content that needed audio and the agents platform is
something where you are building voice agents, which is what we will be doing.
And, uh, yeah.
So so spend a bit of time looking through this.
Uh, you can also do things like, uh, replicating voices like Michael Caine and others.
Matthew McConaughey.
Although there's some samples.
Otherwise you have to pay if you want to use it yourself.
Um, but uh, yeah, 11 labs.
As I say, industry leader when it comes to quality.
Not the cheapest date, although they have a good, uh, free tier.
Um, but it's worth it for the quality you get.
So next up, you should press the sign up button, and it will take you through a few screens to sign
up.
One of the things it's going to ask you is, which platform do you want to be in the agents platform
or the creative platform?
And you should choose the agents platform.
Now you can switch this later.
You're not fixed to it, but that's the one of course you should pick to start with during that sign
up flow.
Uh, and I think it also has you create one right away and you just just choose the the like the start
from scratch option.
It should be it should be pretty simple.
I'm going to come in and log in because I'm already logged in.
And this is what I see once I've logged in.
This is what hopefully you will see once you've done it.
Uh, you have some sort of dashboard screen that shows when I used it shows stuff that's, that's been
going on, Uh, and uh, it also shows on the left here this toggle, which is where you can switch,
as I promised you, between the creative platform, which is about making speech, audio book making
images and video, uh, and, uh, and music.
There's like a music generator built in as well.
Uh, and some, some things you can explore.
It's of course not not the thing that we're going to be doing right now.
We're going to be sticking with the agents platform that you select over here, and that that will be
our home for a little bit.
All right.
So to get you familiar with the main navigation here, you can see that there is like configure monitor
and deploy.
It's a three main sections of it.
And we'll click on Configure Agents.
And you can see I've got a test agent that I've built right there.
And uh yeah we will come back to some of this other stuff that also you could probably imagine what
tools is going to be about.
Uh, but uh, we're going to start with our first experiment by pressing the new agent button.