-: Hey, let's make a brand logo.
One of the easiest ways to do this
is probably to use DALL·E in ChatGPT Plus.
And so just gonna paste in here.
This is a prompt that I tend to use
'logo for {company_name}, which sells {product_type}',
and then I have a few extra pieces here.
I think it's helpful
to make the logo abstract and flat and minimalistic.
Put the word 'vector' in there.
That's useful: it creates the type of logos that I like.
Although you can change this style section
really to anything you need, or anything you like ...
If you want more natural, or skeuomorphism-type stuff
then you can do that.
I also think it's helpful to have a white background
because it changes the types of colors you get;
a white background is the most common use of a logo
and then it makes it easier
to remove the background afterwards.
So I'm going to create this for the company 'Ultra',
which sells men's shaving products.
Paste that in and then ...
I'm just gonna say 'create a logo'
because with DALL·E through ChatGPT
it's more conversational
than you would use a prompt for another tool.
It's creating the image.
While it's creating the image
I usually just type, "show me the prompt you used"
because I think it's quite useful to see
how it interpreted this.
One of the things you might not realize
is that when you use DALL·E 3 through ChatGPT
it will rewrite your prompt for you
and create a better prompt.
So here we go.
That's a pretty cool logo, right?
It's got a razor and then it flips around here
and it's got some stars.
I think that's actually a pretty good job at that.
If I wanna say, "show me the prompt you used" ...
Yeah, here we go,
it's just rewritten it to be a little bit better.
I'm gonna copy this
and we're just gonna see what we get
when we put that into Midjourney as well.
So I just pressed `/imagine`
and then I'm just gonna paste in the prompt here
and just obviously remember to get rid of the crap
that it adds on top!
So paste that in.
And while that's generating,
I'm just gonna show you how to remove the background.
So if you download that
and then you go to 'remove.bg', which is a free website
where you can remove the background from things,
here we go.
And this also uses AI,
but it's a different model
and there, it's erased the background.
So, I'm gonna hit 'Download'
and now we have that background,
we can place it on anything we want.
So that is super useful.
Now I'll just check out Midjourney.
You can see that they have a bit more of
a futuristic, fantasy aesthetic
and it ignored the white background.
It made the logo itself white,
which is a little bit different.
So you can see the difference between the models
and it really just depends on what type of style you want.
The other thing that we get a lot better results from
with DALL·E is the text.
So we actually got the text right here.
It doesn't always,
but one thing you might need to do
is if it got the text wrong,
or if you're using one of the ones from Midjourney,
as you can see here,
it got the text wrong completely.
You'd have to go in, in, say, Figma
or some sort of design tool like Canva,
and then remove that text
and then put your own text in there as well,
and choose a font.
That is the typical workflow if you're creating a logo.
And if you don't like that,
you can also ask it for multiple options
or ask it to make specific changes as well.